Healthcare
Healthcare’s rapid evolution opens both gaps and opportunities for many of Capto’s clients. In this area, we specialize in outlining the digital strategy to offer the consumer a marketplace of choices; data collecting, warehousing, and analysis of myriad healthcare factors and regulations; and sourcing the right talent and capabilities to accomplish these specialized tasks.
Focused Service Areas
Fee-For-Service to Value-Based Care Models
Focus on increasing quality and lowering costs
New financial models – assess risk, measure quality, evaluate potential services, and OCM
New business strategy and processes
New hybrid partnerships – ACO, “payviders”, tech companies, retail partners, mobile care
Technology Strategy
Data analytics and insights
Project turnaround/rescue
IoT – wearables, behavioural
Security and privacy
Strategy implementation – technology, staff and budget
mHealth/Telehealth
Mobile care, mobile customer service, telehealth mandates. Patient encounters with telehealth doubled since 2015
Foundational items first, then technology
Reimbursement models, which procedures, partnerships, OCM
Internet of things integration
Consumerism and Customer Experience
Consumerism – differentiation based on consumer, B2C and consumer choice driving change
Consumer wants to work with the company they want, in channel they want, when they want
Journey maps – where are you, where should you be. Must understand the customer